Automotive Operating Systems Market Trend & Forecast

Market Insights

The automotive operating systems market is expected to grow from USD 5.25 billion in 2021 to reach USD 10.36 billion by 2028 at an impressive CAGR of 10.11% during the forecast period.

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What is an automotive operating system?

An Automotive Operating System (OS) is a specialized software platform that runs in-vehicle electronic systems. Automotive operating systems help various transportation enterprises in integrating digital technologies like AI, AR and VR, with in-vehicle systems for enhancing driver safety and riding experience while providing improved connectivity.

Automotive OS typically includes a set of software components that provide functionality for managing hardware resources, communicating with sensors and actuators, handling input/output operations, and executing applications. It may also include support for various communication protocols, such as CAN (Controller Area Network), Ethernet, and Bluetooth.

Automotive OS is designed to be highly reliable, secure, and customizable, and it is typically developed using a combination of open-source and proprietary software. Major automotive manufacturers, such as Ford, General Motors, and Toyota, have developed their own automotive operating systems, while some companies have developed their own systems based on open-source platforms such as Linux and Android.

Market Dynamics

These factors are expected to boost the demand for the market in the coming years:

• Increasing availability of smart vehicle infotainment systems and growing use of connected cars.  
• The growing popularity of autonomous vehicles has spiked up substantially, bringing automotive operating systems into the mainstream and accelerating.

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Key Players

Some of the key players in the market are:

• ArcherMind Technology (Nanjing) Co., Ltd.
• Automotive Grade Linux
• Baidu, Inc.
• BlackBerry Limited
• BMW (Bayerische Motoren Werke) AG
• Continental AG
• Ford Motor Company
• General Motors Company
• GENIVI Alliance
• Alphabet Inc.

Segments Analysis

By OS Type

The market is segmented as android, Linux, QNX, Windows embedded automotive 7, and others. The Android OS market is expected to be the leading segment of the market, during the forecast period, owing to the rapid growth in the automotive sector and the gradual shift of vehicle OEMs from legacy OS to user-friendly Android-based OS. Furthermore, the product is proving to be a profitable avenue for market expansion, as vehicle manufacturers seek flexible OS with scalable hardware integration and regular updates.

By Vehicle Type

The market is segmented into passenger vehicle and commercial vehicle. The commercial vehicle segment is expected to be the leading segment of the market, during the forecast period growing at a CAGR of 14.7%, supported by the increasing use of connected vehicle technologies by fleet owners. Leading vehicle manufacturers are incorporating modern operating systems into their vehicles. Furthermore, automotive operating systems are being used by transportation companies to enhance driver safety and riding experience.

By ECU Function Type

The market is segmented as powertrain, body comfort & control, infotainment, communication, and safety & ADAS. The powertrain segment is estimated to lead the market during the forecast period. Modern powertrain system is monitored and managed through an onboard computer network. Technology evolutions have enabled automotive OEMs to integrate advanced electronic devices & circuits with high-data requirements.

For the smooth functioning of mechanical components, these circuits transfer a large volume of data to in-vehicle onboard computers. Considering the amount of data to be transmitted, the demand for sophisticated OS to support the data transfer will increase significantly, thereby driving the growth of the segment over the assessment period.

By Region

North America is estimated to be the leading region in the market for automotive operating systems during the forecast period. The growth of the region is driven by the presence of major automotive OEMs and technology players in North America.

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The region also has a favorable market regulatory framework for self-driving vehicles, allowing companies to conduct tests on autonomous vehicles and develop sophisticated OS & middleware, ushering in new market opportunities. Europe and Asia-Pacific are also expected to offer substantial growth opportunities over the assessment period.

Segmentation

The report provides detailed insights into the market dynamics to enable informed business decision-making and growth strategy formulation based on the opportunities present in the market. 

The automotive operating systems market is segmented into the following categories:

By OS type:

• Android
• Linux
• QNX
• Windows Embedded Automotive 7
• Others

By vehicle type:

• Passenger Vehicle
  • Type Analysis: Compact Cars, Sub-Compact Cars, Mid-sized Cars, and Full-sized Cars
• Commercial Vehicle
  • Type Analysis: Trailers, Buses, Trucks, and Heavy Equipment

By ECU function type:

• Powertrain
• Body Comfort & Control
• Infotainment
• Communication
• Safety & ADAS

By region:

• North America (Country Analysis: the USA, Canada, and Mexico) 
• Europe (Country Analysis: Germany, France, the UK, Russia, Spain, and Rest of Europe)
• Asia-Pacific (Country Analysis: China, Japan, India, South Korea, and Rest of Asia-Pacific)
• Rest of the World (Sub-Region Analysis: Latin America, the Middle East, and Others)

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Research Methodology

This report offers high-quality insights and is the outcome of a detailed research methodology comprising extensive secondary research, rigorous primary interviews with industry stakeholders and validation and triangulation with Stratview Research’s internal database and statistical tools.

More than 1,000 authenticated secondary sources, such as company annual reports, fact books, press releases, journals, investor presentations, white papers, patents, and articles have been leveraged to gather the data.

We conducted more than 10 detailed primary interviews with the market players across the value chain in all four regions and with industry experts to obtain both qualitative and quantitative insights.

Report Features

This report provides market intelligence in the most comprehensive way. The report structure has been kept such that it offers maximum business value. It provides critical insights into the market dynamics and will enable strategic decision-making for the existing market players as well as those willing to enter the market.

What Deliverables Will You Get in this Report

Customization Option

Stratview Research offers one of the following free customization options to our respectable clients:

Company Profiling

• Detailed profiling of additional market players (up to 3 players)
• SWOT analysis of key players (up to 3 players)

Segmentation

• Current market segmentation of any one of the OS types by vehicle type.  

Competitive Benchmarking

• Benchmarking of key players on the following parameters: Product portfolio, geographical reach, regional presence, and strategic alliances

Custom Research: Stratview Research offers custom research services across sectors. In case of any custom research requirement related to market assessment, competitive benchmarking, sourcing and procurement, target screening, and others, please send your inquiry at sales@stratviewresearch.com.