Solar Control Window Films Market Growth Analysis | 2023-2028

Market Insights

The solar control window films market was estimated at USD 801.19 million in 2022 and is likely to grow at a CAGR of 6.56% during 2023-2028 to reach USD 1178.94 million in 2028.

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Market Dynamics

Introduction

Solar control window film is a thin protective layer applied on the windows to reduce solar heat, block UV radiation, and moderate the amount of glare and visible light. Solar control window films are reflective or non-reflective. Reflective films are designed to absorb energy and reject solar energy, whereas non-reflective films are designed to absorb unwanted light and heat.

Market Drivers

These factors are expected to boost the demand for the market in the coming year:

• Major factors such as growing concern about UV protection, increasing demand from the construction industry, and strict regulations about energy consumption.
• In addition, the growing automotive industry and increasing concerns such as fuel efficiency and CO2 emissions reduction.

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Key Players

The following are the key players in the solar control window films market (arranged alphabetically).

• Armolan Window Films
• Decorative Films, LLC.
• Eastman Chemical Company
• Hanita Coating
• Johnson Window Film
• Madico Inc.
• Purlfrost Ltd.
• Solar Control Film Inc.
• Solar Gard-Saint Gobain
• The 3M Company.

Note: The above list does not necessarily include all the top players in the market.

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Segments Analysis

By Product (Film) Type

"The vacuum-coated (reflective) segment accounted for the largest market share."

The market is segmented as clear (non-reflective), dyed (non-reflective), vacuum-coated (reflective), high-performance films, and others. Vacuum-coated (reflective) films held more than 40% market share in 2022 and are expected to witness a significant growth rate in the market during the forecast period, owing to their characteristics such as high reflectivity, consistent coating, and being highly effective in blocking UV radiation.

By Absorber Type

"The organic segment accounted for the largest market share."

The market is segmented as organic, inorganic/ceramic, and metallic. The organic absorber segment is expected to hold the major share of the market on account of its economical cost as compared to ceramic or metallic absorbers. On the other hand, metallic absorbers are expected to have a higher growth rate in the market during the assessment period due to increasing demand from decorative applications.

By End-User Industry Type

"The construction segment accounted for the largest market share."

The market is segmented as construction, automotive, marine, decorative, and others. The construction industry held more than 50% market share in 2022 and is estimated to account for the major share of the market due to increasing focus on carbon footprint reduction and energy savings in the construction industry. In addition, stringent regulations regarding energy consumption in buildings and increasing demand for energy-efficient houses are the other major factors expected to drive the market growth over the forecast period.

Regional Insights

"Asia-Pacific accounted for the largest market share."

Asia-Pacific held more than 30% market share in 2022 and is estimated to be the leading region in the market for solar control window films during the following period. The region’s growth is supported by the growing construction and automotive industries in the region, especially in the emerging economies, such as China and India. Furthermore, growing focus on reducing carbon footprints is expected to fuel the market growth over the following period. North America and Europe are also expected to offer substantial growth opportunities over the assessment period.

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Research Methodology

This strategic assessment report, from Stratview Research, provides a comprehensive analysis that reflects today’s solar control window films market realities and future market possibilities for the forecast period. The report segments and analyzes the market in the most detailed manner in order to provide a panoramic view of the market. The vital data/information provided in the report can play a crucial role for the market participants as well as investors in the identification of the low-hanging fruits available in the market as well as to formulate the growth strategies to expedite their growth process.

This report offers high-quality insights and is the outcome of a detailed research methodology comprising extensive secondary research, rigorous primary interviews with industry stakeholders, and validation and triangulation with Stratview Research’s internal database and statistical tools. More than 1000 authenticated secondary sources, such as company annual reports, fact books, press releases, journals, investor presentations, white papers, patents, and articles, have been leveraged to gather the data. We conducted more than 15 detailed primary interviews with the market players across the value chain in all four regions and industry experts to obtain both qualitative and quantitative insights.

Report Features

This report provides market intelligence in the most comprehensive way. The report structure has been kept such that it offers maximum business value. It provides critical insights into market dynamics and will enable strategic decision-making for existing market players as well as those willing to enter the market. The following are the key features of the report:

• Market structure: Overview, industry life cycle analysis, supply chain analysis.
• Market environment analysis: Growth drivers and constraints, Porter’s five forces analysis, SWOT analysis.
• Market trend and forecast analysis.
• Market segment trend and forecast.
• Competitive landscape and dynamics: Market share, Service portfolio, New Product Launches, etc.
• COVID-19 impact and its recovery curve
• Attractive market segments and associated growth opportunities.
• Emerging trends.
• Strategic growth opportunities for the existing and new players.
• Key success factors.

Market Segmentation

This report studies the market, covering a period of 12 years of trend and forecast. The report provides detailed insights into the market dynamics to enable informed business decision-making and growth strategy formulation based on the opportunities present in the market.

The solar control window films market is segmented into the following categories.

By Product (Film) Type

• Clear (Non-Reflective)
• Dyed (Non-Reflective)
• Vacuum Coated (Reflective)
• High-Performance Films
• Others

By Absorber Type

• Organic
• Inorganic/Ceramic
• Metallic

By End-Use Industry Type

• Construction
• Automotive
• Marine
• Decorative
• Others

By Region

• North America (Country Analysis: the USA, Canada, and Mexico)
• Europe (Country Analysis: Germany, France, the UK, Russia, Spain, and the Rest of Europe)
• Asia-Pacific (Country Analysis: China, Japan, India, South Korea, and the Rest of Asia-Pacific)
• Rest of the World (Sub-Region Analysis: Latin America, the Middle East, and Others)

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Report Customization Options

Stratview Research offers one of the following free customization options to our respectable clients:

Company Profiling

• Detailed profiling of additional market players (up to 3 players).
• SWOT analysis of key players (up to 3 players).

Competitive Benchmarking

• Benchmarking of key players on the following parameters: Product portfolio, geographical reach, regional presence, and strategic alliances.

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