Oat Milk Market Report

Oat Milk Market Insights

Oat milk market is likely to witness an impressive CAGR of 9.5% during the forecast period. The prime factor that is contributing to the demand for oat milk is mainly the increasing awareness of benefits of oat milk, followed by rising dairy milk allergies.

Oat Milk Market - Snapshot
Growth	9.5% for the next five years
Faster Growing Source Type	Organic
Dominant Packaging Form Type	Carton
Region with the highest demand	North America
Key Players	Danone S.A., Pacific Food, Elmhurst, PepsiCo, Inc., Califia Farms LP, Thrive Market, Happy Planet Foods, Inc., Oatly, and Rise Brewing Co.

 

Market Share Analysis

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Oat Milk Market Share: By Source Type

Based on the source type, the market is segmented as organic and conventional. The organic segment was the faster-growing source type in 2019, and is expected to be faster-growing during the forecast period as well. The various factors that are driving the growth of this segment are increasing adoption of vegan diets, compatible with confectionery and bakery items, strengthening immune system, and reducing the risk of osteoporosis. Further, it is rich in calcium and is an easily digestible protein, which makes it compatible with preparing shakes and smoothies.

Oat Milk Market Share: By Packaging Form Type

Based on the packaging form type, the oat milk market is segmented as carton, bottle, and others. The carton packaging form dominates the market, as it is lightweight and of sustainable nature. The increasing demand for high quality tetra pack and high shelf life solutions is propelling the growth during the forecast period. Furthermore, modernization such as refrigeration compatible and UV rays protection, are making customers to opt for cartons rather than bottle or plastic solutions.

Oat Milk Market Share: By Region

In terms of regions, North America is anticipated to be the largest oat milk market during the forecast period, with healthy growth opportunities. The growth of the market is driven by rising awareness on health benefits of oat milk. Consumers are shifting towards high quality protein source with low fat concentration, which is generating huge demand for oat milk and the presence of a large number of oat milk suppliers in the North America region. Europe and Asia-Pacific are also expected to offer substantial growth opportunities during the forecast period.

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Some of the major oat milk suppliers are-

• Danone S.A.
• Pacific Food
• Elmhurst
• PepsiCo, Inc.
• Califia Farms LP
• Thrive Market
• Happy Planet Foods, Inc.

 

Market Scope & Segmentation

Oat milk is lactose free and plant-based drink, which is made from liquified oats. It is widely used as milk replacement in coffee, tea, smoothies, and health drinks.

Oats can be easily cultivated, which makes it economical and widely available throughout the year. Further, it is utilized in producing various bakery & confectionery items such as sweets, muffins, and chocolates.

This report studies the market covering a period of 12 years of trend and forecast. The report provides detailed insights into the market dynamics to enable informed business decision making and growth strategy formulation based on the opportunities present in the market.

Oat Milk Market Research Report - Features
Market Segmentation	5
Regions Covered	4
Countries/Sub-Regions Covered	17
No. of Figures & Tables	>150
Company Profiles	9

 

The Oat milk market is segmented into the following categories. 

Oat Milk Market Size, Share, & Forecast, by Source Type:

• Organic (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Conventional (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)

Oat Milk Market Size, Share, & Forecast, by Type:

• Flavored (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Unflavored (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)

Oat Milk Market Size, Share, & Forecast, by Packaging Type:

• Carton (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Bottle (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Others (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)

Oat Milk Market Size, Share, & Forecast, by Sales Channel Type:

• Mainstream Stores (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Specialty Stores (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Others (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)

Oat Milk Market Size, Share, & Forecast, by Region:

• North America (Country Analysis: the USA, Canada, and Mexico) 
• Europe (Country Analysis: Germany, France, the UK, Russia, Spain, and Rest of Europe)
• Asia-Pacific (Country Analysis: China, Japan, India, South Korea, and Rest of Asia-Pacific)
• Rest of the World (Sub-Region Analysis: Latin America, the Middle East, and Others)

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Research Methodology

This report offers high-quality insights and is the outcome of detailed research methodology comprising extensive secondary research, rigorous primary interviews with industry stakeholders and validation and triangulation with Stratview Research’s internal database and statistical tools. More than 1,000 authenticated secondary sources, such as company annual reports, fact book, press release, journals, investor presentation, white papers, patents, and articles have been leveraged to gather the data. We conducted more than 10 detailed primary interviews with the market players across the value chain in all four regions and with industry experts to obtain both the qualitative and quantitative insights.

 

Report Features

This report provides market intelligence in the most comprehensive way. The report structure has been kept such that it offers maximum business value. It provides critical insights into the market dynamics and will enable strategic decision making for the existing market players as well as those willing to enter the market. The following are the key features of the report:

• Market structure: Overview, industry life cycle analysis, supply chain analysis
• Market environment analysis: Growth drivers and constraints, Porter’s five forces analysis, SWOT analysis
• Market trend and forecast analysis
• Market segment trend and forecast
• Competitive landscape and dynamics: Market share, product portfolio, product launches, etc.
• Attractive market segments and associated growth opportunities
• Emerging trends
• Strategic growth opportunities for the existing and new players
• Key success factors

 

Report Customization Options

With this detailed report, Stratview Research offers one of the following free customization options to our respectable clients:

Company Profiling

• Detailed profiling of additional market players (up to 3 players)
• SWOT analysis of key players (up to 3 players)

Market Segmentation

• Current market segmentation of any one of the sources types by type.  

Competitive Benchmarking

• Benchmarking of key players on the following parameters: Product portfolio, geographical reach, regional presence, and strategic alliances

Custom Research: Stratview Research offers custom research services across sectors. In case of any custom research requirement related to market assessment, competitive benchmarking, sourcing and procurement, target screening, and others, please send your inquiry at sales@stratviewresearch.com.