Market Insights
A masterbatch is a concentrated blend of pigments and additives that has been heated up and encapsulated in a carrier resin before being cooled and divided into granules. When making plastic, masterbatch enables the processor to color the raw polymer affordably. In order to manufacture packaging that meets industry standards and criteria, an additive masterbatch is utilized. The need for additive masterbatch is expected to increase due to the packaging industry's rapid growth and the rising demand for efficient packaging materials.
The market for additive masterbatch has been investigated by the current growth in high-quality and long-lasting goods. The enormous rise in the use of plastics and the demand for light packaging are driving up the price of additive masterbatch. The pharmaceutical, food, and customer asset packaging industries, as well as end-use industries, are boosting the additive masterbatch market. Despite this stringent law, an increasing understanding of the need for plastics to be used sparingly may act as a barrier to the growth of the goods business. The use of plastic products is practically prohibited in many countries, which might currently be a limitation on business. Numerous opportunities are expected to arise in the future due to the substantial order for the masterbatches used in the production of food and alcohol packaging.
Due to the emerging trends, the market is expected to reach $18.88 billion by 2028, with a CAGR of 6.2%.
Segments' Analysis
Polymer Type
The Additive Masterbatch market is segmented into Polyethylene (PE), Polystyrene (PS), Polypropylene (PP), Polyvinyl Chloride (PVC), and Polyethylene Terephthalate (PET). The PP segment is anticipated to have the highest CAGR throughout the predicted period because of its lower density and higher softening point than PE. It is used in many different products, including cars, consumer goods, flexible packaging, BOPP film, textiles, carpets, and reusable objects like containers, furniture, papers, lab equipment, and medical devices.
Application Type
The market is segmented into Packaging, Building & Construction, Automotive, Consumer Goods, Textiles, and Agriculture. Packaging is expected to remain the dominant application type in the market during the forecast period. Packaging is used extensively in the industrial, retail, and institutional sectors for the preservation and transportation of goods; hence, it is anticipated that this category will have the greatest CAGR over the anticipated period.
Regional Analysis
Asia-Pacific is expected to remain the largest market for Additive Masterbatch during the forecast period. This is because additive masterbatch is becoming more and more in demand in this area. Due to high plastic consumption across a number of industries, including the consumer goods industry, the packaging industry, the electronics industry, and many other products and industries.
The additive masterbatch market is segmented into the following categories:
By Polymer Type
- Polyethylene (PE) (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
- Polystyrene (PS) (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
- Polypropylene (PP) (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
- Polyvinyl Chloride (PVC) (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
- Polyethylene Terephthalate (PET) (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
By Application Type
- Building & Construction (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
- Packaging (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
- Automotive (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
- Consumer Goods (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
- Textile (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
- Agriculture (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
By Region
- North America (Country Analysis: The USA, Canada, and Mexico)
- Europe (Country Analysis: Germany, France, The UK, Russia, and The Rest of Europe)
- Asia-Pacific (Country Analysis: Japan, China, India, and The Rest of Asia-Pacific)
- Rest of the World (Country Analysis: Brazil, Argentina, and Others)
Key Players
The market is highly populated, with the presence of several local, regional, and global players. Most of the major players compete in some of the governing factors, including price, product offerings, regional presence, etc. The following are the key players in the Additive Masterbatch market.
- DOW
- A. Schulman
- O'neil Color
- Plastiblends
- Polyplast Muller GmbH
- RTP Company
- Plastika Kritis S.A.
- Clariant AG
- Marval Industries Incorporation
- Tosaf Compounds Ltd.
- PolyOne Corporation
Research Methodology
This strategic assessment report, from Stratview Research, provides a comprehensive analysis that reflects today’s additive masterbatch market realities and future market possibilities for the forecast period. The report segments and analyzes the market in the most detailed manner in order to provide a panoramic view of the market.
The vital data/information provided in the report can play a crucial role for market participants as well as investors in the identification of the low-hanging fruits available in the market as well as to formulate growth strategies to expedite their growth process.
This report offers high-quality insights and is the outcome of a detailed research methodology comprising extensive secondary research, rigorous primary interviews with industry stakeholders, and validation and triangulation with Stratview Research’s internal database and statistical tools.
More than 1,000 authenticated secondary sources, such as company annual reports, fact books, press releases, journals, investor presentations, white papers, patents, and articles, have been leveraged to gather the data. We conducted more than 15 detailed primary interviews with market players across the value chain in all four regions and industry experts to obtain both qualitative and quantitative insights.
Report Features
This report provides market intelligence in the most comprehensive way. The report structure has been kept such that it offers maximum business value. It provides critical insights into market dynamics and will enable strategic decision-making for existing market players as well as those willing to enter the market. The following are the key features of the report:
- Market structure: Overview, industry life cycle analysis, supply chain analysis.
- Market environment analysis: Growth drivers and constraints, Porter’s five forces analysis, SWOT analysis.
- Market trend and forecast analysis.
- Market segment trend and forecast.
- Competitive landscape and dynamics: Market share, Product portfolio, New Product Launches, etc.
- COVID-19 impact and its recovery curve.
- Attractive market segments and associated growth opportunities.
- Emerging trends.
- Strategic growth opportunities for the existing and new players.
- Key success factors.
Customization Options
With this detailed report, Stratview Research offers one of the following free customization options to our respectable clients:
Company Profiling
- Detailed profiling of additional market players (up to three players)
- SWOT analysis of key players (up to three players)
Competitive Benchmarking
- Benchmarking of key players on the following parameters: Product portfolio, geographical reach, regional presence, and strategic alliances
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