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    PVB Films & Sheets Market I Analysis I Growth Projections I Competitive Analysis

    PVB Films & Sheets Market I Analysis I Growth Projections I Competitive Analysis
    Report code - SRAM181 Delivery - 2 Weeks
    Polyvinyl Butyral (PVB) Films & Sheets Market by End-Use Industry Type (Building and C See more...
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    This report, from Stratview Research, studies the PVB films & sheets market over the trend period of 2012 to 2017 and forecast period of 2018 to 2023. The report provides detailed insights into the market dynamics to enable informed business decision making and growth strategy formulation based on the opportunities present in the market.

    The Global PVB Films & Sheets Market Growth and Forecast:

    The predominant application of polyvinyl butyral (PVB) resin is thin films and sheets, which found usage in the automotive and building & construction industries. PVB films & sheets are widely used in automotive applications as an interlayer in the windshield. They also found applications in luxury cars to make side and roof glass to increase safety and to reduce noise and light transfer. Furthermore, in the building and construction industry, these films & sheets are used for window covering with the purpose to promote energy saving and to reduce noise. PVB resin also finds some usage in solar panel encapsulants but its relatively a small market at a present scenario.    

    The global PVB films & sheets market is projected to grow at an impressive CAGR of 4.8% during the period of 2018 to 2023. This represents an attractive growth opportunity in the entire ecosystem of the market. Healthy growth automotive and construction industries, especially in the emerging economies; increasing demand for energy-saving buildings, growing disposable income of consumers in developing countries, and increased concern towards global warming are flourishing the growth of the PVB films & sheets market.

    PVB Films & Sheets Market: by End-Use Industry

    Based on the end-use industry, the PVB films & sheets market is segmented as Automotive, Building & Construction, Solar Energy, and Others. The automotive segment holds more than half of the share of the total PVB films & sheets market. An extensive usage of PVB films & sheets in the automotive industry to increase safety and to reduce noise and light transfer is primarily driving the demand for PVB resins in the automotive industry. Additionally, increasing automobile production is likely to boost the demand for PVB films and sheets in the coming years. It is estimated that approximately 608.5 million units of automobiles (passenger cars, LCVs, and MHCVs) are likely to be produced worldwide during the next five years (2018-2023).

    The building & construction segment holds around a two-fourths share of the global PVB films & sheets market, majorly driven by Europe. In Europe and the Middle East, PVB films and sheets are majorly used in architectural applications for window covering with the purpose to promote energy saving and reduce noise. It is expected that Europe and the Middle East will act as the growth engines of the segment’s market in the coming five years.

    PVB Films & Sheets Market: by Region 

    Based on the regions, Asia-Pacific is expected to remain the largest PVB films & sheets market during the forecast period of 2018 to 2023. The region is also likely to experience a healthy growth during the same period. Rapidly expanding automotive and construction industries in the developing economies of the region, such as China and India, is the major driving factor behind the dominance of the Asia-Pacific region in the PVB films & sheets market.  Out of the total vehicles produced worldwide during 2018-2023, approximately 54.2% will be produced in Asia-Pacific only, mainly in China, Japan, South Korea, India, and Thailand.

    Europe and North America are also likely to generate sizeable growth opportunities during the forecast period. Both regions also produce a large number of vehicles as well as a huge investment in the building & construction industry. Furthermore, there is a high focus on the development of energy-saving constructions with the purpose to save energy and to reduce noise. These trends are likely to assure the sustainable growth of PVB films & sheets in these regions in the coming years.

    PVB Resin Market: Key Players and Major Strategies

    The supply chain of this market comprises of PVB resin manufacturers, PVB films & sheets manufacturers, distributors, and end users. The key manufacturers of PVB resins are Eastman Chemical Company, Kuraray Co., Ltd., Sekisui Chemical Co., Ltd., Huakai Plastic (Chongqing) Co., Ltd., and Zhejiang Decent Plastic Co., Ltd. Capacity expansion, backward integration, and formation of strategic alliances are the key strategies adopted by the major players to gain a competitive edge in the market.

    Most of the major PVB resin manufacturers are also forward integrated and manufacturing PVB sheets & films to serve a large number of customers located across the world Eastmen Chemical, Kuraray, and Sekisui are the major player capturing more than 55% of the total PVB resin capacity. There are a large number of Chinese players actively producing PVB resins as well as PVB sheets & films to serve the local market.

    Research Methodology

    This report offers high-quality insights and is the outcome of detailed research methodology comprising extensive secondary research, rigorous primary interviews with industry stakeholders and validation and triangulation with Stratview Research’s internal database and statistical tools. More than 1,000 authenticated secondary sources, such as company annual reports, fact book, press release, journals, investor presentation, white papers, patents, and articles have been leveraged to gather the data. About 15 detailed primary interviews with the market players across the value chain in all four regions and industry experts have been executed to obtain both qualitative and quantitative insights.

    Report Features

    This report provides market intelligence in the most comprehensive way. The report structure has been kept such that it offers maximum business value. It provides critical insights into the market dynamics and will enable strategic decision making for the existing market players as well as those willing to enter the market. The following are the key features of the report:

    • Market structure: Overview, industry life cycle analysis, supply chain analysis
    • Market environment analysis: Growth drivers and constraints, Porter’s five forces analysis, SWOT analysis
    • Market trend and forecast analysis
    • Market segment trend and forecast
    • Competitive landscape and dynamics: Market share, product portfolio, product launches, etc.
    • Attractive market segments and associated growth opportunities
    • Emerging trends
    • Strategic growth opportunities for the existing and new players
    • Key success factors


    The global PVB films & sheets market is segmented into the following categories

    Global PVB Films & Sheets Market, by End-Use Industry

    • Automotive (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
    • Construction (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
    • Solar Energy (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
    • Others (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)

    Global PVB Films & Sheets Market, By Region

    • North America (Country Analysis: The USA, Canada, and Mexico)
    • Europe (Country Analysis: Germany, France, The UK, Italy, Spain, and Rest of Europe)
    • Asia-Pacific (Country Analysis: China, Japan, India, Korea, and Rest of Asia-Pacific)
    • Rest of the World (Country Analysis: Brazil, Argentina, and Others)


    Report Customization Options

    With this detailed report, Stratview Research offers one of the following free customization options to our respectable clients:

    Company Profiling

    • Detailed profiling of additional market players (up to 3 players)
    • SWOT analysis of key players (up to 3 players)

    Regional Segmentation

    • Current market size (2017) of PVB films & sheets market in any of the North American country by end-use industry

    Competitive Benchmarking

    • Benchmarking of key players on the following parameters: Product portfolio, geographical reach, regional presence, and strategic alliances

    Custom Research: Stratview research offers custom research services across the sectors. In case of any custom research requirement related to market assessment, competitive benchmarking, sourcing and procurement, target screening, and others, please send your inquiry at [email protected].