Market Insights
"The global coding and marking equipment market size was estimated at USD 15.96 billion in 2022 and is likely to grow at a CAGR of 5.50% during 2023-2028 to reach USD 22.07 billion in 2028."

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A coding and marking equipment is a machine that is designed for marking bottles, glass jars, beverage cans, and plastic bottles among others. It can be made using various technologies including CIJ printing and coding, laser coding and marking, TIJ printing, and DOD printing among others.
Coding and Marking Equipment Market Report Overview
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Market Size in 2028
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USD 22.07 Billion
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Market Size in 2022
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USD 15.96 Billion
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Market Growth (2023-2028)
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CAGR of 5.50%
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Base Year of Study
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2022
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Trend Period
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2017-2021
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Forecast Period
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2023-2028
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Market Dynamics
Market Drivers
These factors are expected to boost the demand for the market in the coming year:
- Growing consumption of packaged food products and beverages.
- Expanding growth of the food and beverage industry.
- Increasing government regulations pertaining to proper labelling of food & beverages.
- In addition to this, the growing demand for advanced coding and marking equipment is likely to create lucrative opportunities for the players operating in the global market in the coming years.
COVID-19 Impact
The COVID-19 outbreak impacted the growth of the market negatively. The spread of coronavirus led to the enforcement of lockdown to curb the spread of virus. This led to travel restrictions and supply chain disruptions, which in turn affected the market growth further.
Segments Analysis
Segmentations
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List of Sub-Segments
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Dominant and Fastest-Growing Segments
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Technology-Type Analysis
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CIJ Printing and Coding, Laser Coding and Marking, TIJ Printing, DOD Printing, Others
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The CIJ printing and coding segment is expected to dominate the market during the forecast period.
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End User-Type Analysis
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Food and Beverage, Healthcare, Industrial, Others
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The food & beverage segment is projected to register significant growth during the review period.
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Regional Analysis
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North America, Europe, Asia-Pacific, and Rest of the World
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Asia-Pacific is projected to grow at a significant CAGR during the forecast period.
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Technology Trends
"The CIJ printing and coding segment accounted for the largest market share."
The coding and marking equipment market has been bifurcated into CIJ printing and coding, laser coding and marking, TIJ printing, DOD printing, and others. The CIJ printing and coding segment market share of more than 30% in 2022 and is expected to dominate the market during the forecast period. A non-contact method is used by CIJ printers to provide adaptable and definitive coding to support high-quality and fast production for various uses. Other reasons contributing to the growth of this segment include high penetration into the market and the easy availability of these printers and also the inks used. Various market players are improving their CIJ printers to hold their market position. The TIJ printer segment is expected to register the highest CAGR during the review period. TIJ printers offer a low-cost printing option at fast speeds and high quality. The operation of these printers is easy and requires no special practice or training.

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Application Trends
"The food and beverage segment accounted for the largest market share."
The market has been bifurcated into food and beverage, healthcare, industrial, and others. The food & beverage segment held more than 30% market share in 2022 and is projected to register significant growth during the review period. The segment growth can be attributed to the significant growth of the food & beverage industry globally.
Regional Insights
"Asia-Pacific accounted for the largest market share."
Asia-Pacific accounted for the largest market share in 2022 and is projected to grow at a significant CAGR during the assessment period. The regional growth can be attributed to the increasing growth of food & beverages and healthcare among others. The market in North America held more than 33% share in 2021 and is expected to be driven by increasing demand for advanced marking equipment in the end-use industries.

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Key Players
The following are the key players in the coding and marking equipment market (arranged alphabetically).
- Danaher Corporation (The U.S),
- Domino Printing Sciences PLC (UK),
- Dover Corporation (The U.S),
- Hitachi, Ltd (Japan),
- Inkjet Inc. (The U.S),
- Matthews International Corporation (The U.S),
- Paul Leibinger GmbH & Co. KG (Germany),
- Pro Mach, Inc. (The U.S),
- REA Elektronik GmbH (Germany), and
- SATO Holdings Corporation (Japan).
Note: The above list does not necessarily include all the top players in the market.
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Report Features
This report provides intelligence in the most comprehensive way. The report structure has been kept such that it offers maximum business value. It provides critical insights into the dynamics and will enable strategic decision making for the existing players as well as those willing to enter the market.
What Deliverables Will You Get in this Report?
Key questions this report answers
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Relevant contents in the report
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How big is the sales opportunity?
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In-depth Analysis of the Coding and Marking Equipment Market
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How lucrative is the future?
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Market forecast and trend data and emerging trends
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Which regions offer the best sales opportunities?
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Global, regional, and country-level historical data and forecasts
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Which are the most attractive market segments?
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Market Segment Analysis and Forecast
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Which are the top players and their market positioning?
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Competitive landscape analysis, Market share analysis
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How complex is the business environment?
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Porter’s five forces analysis, PEST analysis, Life cycle analysis
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What are the factors affecting the market?
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Drivers & challenges
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Will I get the information on my specific requirements?
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10% free customization
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Research Methodology
This strategic assessment report, from Stratview Research, provides a comprehensive analysis that reflects today’s coding and marking equipment market realities and future market possibilities for the forecast period. The report segments and analyzes the market in the most detailed manner in order to provide a panoramic view of the market. The vital data/information provided in the report can play a crucial role for the market participants as well as investors in the identification of the low-hanging fruits available in the market as well as to formulate the growth strategies to expedite their growth process.
This report offers high-quality insights and is the outcome of a detailed research methodology comprising extensive secondary research, rigorous primary interviews with industry stakeholders, and validation and triangulation with Stratview Research’s internal database and statistical tools. More than 1000 authenticated secondary sources, such as company annual reports, fact books, press releases, journals, investor presentations, white papers, patents, and articles, have been leveraged to gather the data. We conducted more than 15 detailed primary interviews with the market players across the value chain in all four regions and industry experts to obtain both qualitative and quantitative insights.
Customization Options
Stratview Research offers one of the following free customization options to our respectable clients:
Company Profiling
- Detailed profiling of additional market players (up to 3 players)
- SWOT analysis of key players (up to 3 players)
Competitive Benchmarking
- Benchmarking of key players on the following parameters: Product portfolio, geographical reach, regional presence, and strategic alliances.
Custom Research: Stratview Research offers custom research services across sectors. In case of any custom research requirement related to market assessment, competitive benchmarking, sourcing and procurement, target screening, and others, please send your inquiry to sales@stratviewresearch.com.