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Teeth Whitening Products Market Report
Global Teeth Whitening Products Market, Dynamics, and Market Analysis
The report on the Global Teeth Whitening Products Market is segmented By Product (Whitening Toothpaste, Whitening Gels and Strips, White Light Teeth Whitening Device, Others), By Distribution Channel (Offline, Online), and Region - COVID-19 Impact Analysis and Forecast to 2026. This market research report provides in-depth information on trends, dynamics, revenue opportunities, competitive landscape, and recent developments in the global teeth whitening products market. The historic years considered for the study are 2016-2019, the base year is 2020, the estimated year is 2021, and the forecast period is 2022-2026.
The Global Teeth Whitening Products Market is projected to grow from USD 6.36 billion in 2020 to USD 8.69 billion by 2026 at a CAGR of over 5.3% during the forecast period.
Figure: Global Teeth Whitening Products Market Size, 2020-2026 (USD Billion)
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Teeth whitening is a procedure of bleaching teeth to make them whiter, thus make it more presentable. Teeth whitening product are non-invasive and simple treatments which effectively changes the color of the tooth enamel. Presently, it has become hassle-free for anyone looking to whiten their teeth with numerous whitening products available in the market.
Key players operating in the global teeth whitening products market are-
Growing awareness regarding oral hygiene, the rising stigma associated with discoloration of teeth, and easy availability of teeth whitening OTC products are some of the factors augmenting the market growth.
By product, the teeth whitening products market has been categorized into whitening toothpaste, whitening gels and strips, white light teeth whitening device, and others.
By region, the North American market garnered the largest market share in 2020 and is projected to grow at a steady CAGR during the assessment period.
This is mainly ascribed to the growing inclination toward cosmetic dentistry in the region. Growing healthcare expenditure and increasing awareness of dental aesthetics among millennials and adults further boosts regional growth.
The outbreak of COVID-19 virus has positively influenced the teeth whitening products industry. Stringent lockdown measures and restricted movement of people has led to rising focus on personal hygiene and home-based dental aesthetics.
The ongoing pandemic has turned a spotlight on the dental surgeons, along with other healthcare staff, as they are at the greatest risk of contracting and transmitting COVID-19. The dental clinics around the globe have been shut down. The pandemic has changed the way the global population has been dental care.
As social distancing continues around the world, people are unable to visit their local dentist for cosmetic or routine dental procedures, and hence, the demand for home-based teeth whitening solutions to stained teeth is expected to grow significantly.
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The teeth whitening products market size is expected to reach USD 8.69 billion in the foreseeable future.
Brodie & Stone (UK), Church & Dwight Co. Inc. (The U.S), Colgate-Palmolive Company (The U.S), Dr. Fresh LLC (The U.S), GlaxoSmithKline PLC (UK), GLO Science (The U.S), Henkel AG & Co. KGaA (Germany), Johnson & Johnson (The U.S), Unilever (UK), and Proctor & Gamble (The U.S) are among the key players in the teeth whitening products market.
The teeth whitening products market is expected to witness an impressive growth of 5.3% CAGR in the foreseeable future.
North America garnered the largest share in teeth whitening market in 2020.
The whitening toothpaste segment held the highest share in the teeth whitening market in 2020.
Growing awareness regarding oral hygiene, the rising stigma associated with discoloration of teeth, and easy availability of teeth whitening OTC products are the factors driving the growth of teeth whitening market.
Teeth whitening products companies, Toothpaste companies, Dental clinics, Cosmetic dentistry organizations, R&D organizations are the target audience in the teeth whitening market.
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