Equestrian Apparel Market Report

Market Insights

The Global Equestrian Apparel Market is estimated to grow from USD 2.7 billion in 2020 to USD 3 billion by 2026 at a healthy CAGR of 1.9% during the forecast period.

Figure: Global Equestrian Apparel Market Size, 2020-2026 (USD Billion)

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What is Equestrian apparel?

Equestrian apparel is referred to clothing that is worn during horse riding. The major purpose of wearing equestrian clothing is to offer comfort and safety for riders. Equestrian apparel also represents a fashion icon for both normal consumers and riders. Also commonly referred to horse-riding apparel, it mainly consists of apparel worn in several body parts such as helmets, boots, and breeches, and others. 

Key Players

Key players operating in the global equestrian apparel market are-

• Columbia Sportswear (The U.S.),
• Mountain Horse (The U.S.),
• Ariat (The U.S.),
• EQUETECH (UK),
• Decathlon (France),
• Horseware (Ireland),
• Pikeur (Germany),
• Shanghai Goldtex Clothing & Bags Co. (China),
• Noble Outfitters (The U.S.),
• GPA (UK),
• Kerrits (The U.S.), and
• KEP ITALIA (Italy).

Market Dynamics

Rising awareness and popularity of equestrian events in the developed countries across the globe drive the product demand.

• Most of the consumers are considering horse rising as a leisure activity in the US, UK, and some countries of Europe due to status symbol associated with the game, thus encouraging the industry players to cater to surging equestrian clothing demand.
• Also, strong evolution in the eCommerce sector is another key driving factor.
• Substantial growth of the eCommerce sector has created ample opportunities for the product manufacturers and distributors operating in the equestrian apparel market to sell their products through online platforms.
• However, limited awareness of horse riding in developing countries is a restraining factor to the market growth.

Segment Analysis

Application Trends

Based on application, the equestrian apparel market has been bifurcated into males and females.

• The female application dominated the market accounting for more than 70% share.
• Horse riding is mainly considered as a feminine sport with over three-fourths of the consumers being women.
• In the UK and other European countries, almost 75% of the equestrian, both professional and recreational participants are female, although the number of men is increasing.

Regional Trends

"The U.S. is the top contributor to the product demand in the region owing to rising awareness about horse riding as a leisure activity."

By region, North America witnessed the largest share in the equestrian clothing market and is followed by Europe. The U.S. is the top contributor to the product demand in the region owing to rising awareness about horse riding as a leisure activity and the increasing standard of living of the population to adopt this luxurious leisure activity. Besides, there are many equestrian events in the region for horse riding and racing, thus augmenting the product consumption.

COVID-19 Impact on Global Equestrian Apparel Market

The COVID-19 pandemic has considerably affected the equestrian apparel market due to strict lockdown measures and curbs on leisure activities such as horse-riding events and race competitions across the globe. Further, the equestrian races and events for horse-riding were either delayed or postponed curbing the spread of coronavirus, thus affecting the demand for equestrian apparel demand.

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Critical Questions Answered in the Report

• What are the key trends in the global equestrian apparel market?
• How the market (and its various sub-segments) has grown in the last five years and what would be the growth rate in next five years?
• What is the impact of COVID-19 on global equestrian apparel market?
• What are the key strategies adopted by the major vendors to lead in the global equestrian apparel market?
• What is the market share of the top vendors?

Target Audience

Here is the list of the group of customers that the Equestrian Apparel market hopes to have the greatest opportunity to convert-

• Equestrian apparel vendors
• Equestrian apparel retailers
• Horse owners and sellers
• Horse riding event organizations
• Horse race competition organizations
• Clothing companies

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