Automotive Software Market Report

Market Insights

Automotive software market is likely to witness an impressive CAGR of 12.8% during the forecast period. The growing demand for automotive software is mainly due to stringent government regulations focusing on the safety of the vehicle coupled with fast adoption of AI and IoT in vehicles to better assist the drivers, which is likely to drive the market during the forecast period.

Segment Analysis

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Automotive Software Market Share: By Software Type

Based on the software type, the market is segmented as autonomous driving software, safety & security software, vehicle management software, and infotainment software. The vehicle management software segment held the largest share of the market in 2020, and is expected to remain dominant during the forecast period. This system provides accident tracking, vehicle self-diagnosis, driver fatigue management, and fuel management. All of these systems assist driver by giving information regarding vehicle maintenance and regular checkup.

Automotive Software Market Share: By Application Type

Based on the application type, the market is segmented as engine management system (EMS), anti-lock braking system (ABS), airbag control, car navigation system, infotainment system, and mobility service. The engine management system segment is expected to remain dominant during the forecast period owing to stringent government regulations in relation to fuel emission. For an instance, the Euro 5 and BS IV regulations states the mandatory usage of electronic engine management system in vehicles, driving the growth of the segment during the forecast period.

Automotive Software Market Share: By Region

In terms of regions, North America is estimated to be the largest market for automotive software during the forecast period, with the USA, Canada and Mexico being the major countries offering lucrative growth opportunities. The growth of the North American region can be attributed to the extensive growth in production of passenger vehicles in the region and the presence of a large number of automotive software manufacturers in countries, such as the USA, Canada and Mexico. Further, the North American automotive software market is mainly driven by favorable government policies. On the other hand, Europe and Asia-Pacific are also expected to offer sizeable growth opportunities over the forecast period.

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Market Scope & Segmentation

Automotive software is a software designed to support and enhance the experience of operating a motor vehicle. New developments and integrations in the automotive technological world are progressively being implemented as the industry realizes the position of data to a vehicle operator.

This report studies the market covering a period of 12 years of trend and forecast. The report provides detailed insights into the market dynamics to enable informed business decision making and growth strategy formulation based on the opportunities present in the market.

The automotive software market is segmented into the following categories. 

Automotive Software Market Size, Share, & Forecast, by Software Type:

• Autonomous Driving Software (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Safety & Security Software (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Vehicle Management Software (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Infotainment Software (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)

Automotive Software Market Size, Share, & Forecast, by Application Type:

• Engine Management System (EMS) (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Anti-Lock Braking System (ABS) (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Airbag Control (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Car Navigation System (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Infotainment System (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Mobility Service (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)

Automotive Software Market Size, Share, & Forecast, by Vehicle Type:

• Passenger Vehicle (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Commercial Vehicle (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)

Automotive Software Market Size, Share, & Forecast, by End-Use Type:

• Manufacturer Retail Store (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Automotive Dealer (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Automotive Repair Store (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Auto Part Wholesaler & Agent (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)

Automotive Software Market Size, Share, & Forecast, by Region:

• North America (Country Analysis: the USA, Canada, and Mexico) 
• Europe (Country Analysis: Germany, France, the UK, Russia, Spain, and Rest of Europe)
• Asia-Pacific (Country Analysis: China, Japan, India, South Korea, and Rest of Asia-Pacific)
• Rest of the World (Sub-Region Analysis: Latin America, the Middle East, and Others)

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Key Players

Some of the major automotive software manufacturers are- 

• Ansys Inc.
• Autodesk, Inc.
• Bosch Software Innovations GmbH
• CDK Global LLC
• Cox Automotive
• Daimler AG
• Dassault Systèmes SE
• DealerTrack Holdings, Inc.
• Delphi Technologies
• Ford Motor Company.

Report Features

This report provides market intelligence in the most comprehensive way. The report structure has been kept such that it offers maximum business value. It provides critical insights into the market dynamics and will enable strategic decision making for the existing market players as well as those willing to enter the market. The following are the key features of the report:

• Market structure: Overview, industry life cycle analysis, supply chain analysis
• Market environment analysis: Growth drivers and constraints, Porter’s five forces analysis, SWOT analysis
• Market trend and forecast analysis
• Market segment trend and forecast
• Competitive landscape and dynamics: Market share, product portfolio, product launches, etc.
• Attractive market segments and associated growth opportunities
• Emerging trends
• Strategic growth opportunities for the existing and new players
• Key success factors

Research Methodology

This report offers high-quality insights and is the outcome of detailed research methodology comprising extensive secondary research, rigorous primary interviews with industry stakeholders and validation and triangulation with Stratview Research’s internal database and statistical tools. More than 1,000 authenticated secondary sources, such as company annual reports, fact book, press release, journals, investor presentation, white papers, patents, and articles have been leveraged to gather the data. We conducted more than 10 detailed primary interviews with the market players across the value chain in all four regions and with industry experts to obtain both the qualitative and quantitative insights.

Report Customization Options

With this detailed report, Stratview Research offers one of the following free customization options to our respectable clients:

Company Profiling

• Detailed profiling of additional market players (up to 3 players)
• SWOT analysis of key players (up to 3 players)

Market Segmentation

• Current market segmentation of any one of the software types by vehicle type.  

Competitive Benchmarking

• Benchmarking of key players on the following parameters: Product portfolio, geographical reach, regional presence, and strategic alliances

Custom Research: Stratview Research offers custom research services across sectors. In case of any custom research requirement related to market assessment, competitive benchmarking, sourcing and procurement, target screening, and others, please send your inquiry at [email protected].