Road Marking Materials Market Report

Market Insights

Road Marking Materials market is likely to witness an impressive CAGR of 5.1% during the forecast period. The major factor propelling the market for road marking materials is mainly its increasing need for road safety standards owing to rising number of deaths & injuries caused by road accidents. According to the WHO, approximately 1.35 million of people die every year on road accidents and around tens of millions of people get injured or disabled in a year.

Segment Analysis

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Road Marking Materials Market Share: By Product Type

Based on the product type, the market is segmented as thermoplastics, paints, two-component resins, and tapes. Paints are the oldest and most widely used products for road markings as they are inexpensive and can be applied quickly without any pre-treatment such as heating. Paints can be classified into solvent-borne and water-borne paints.   

Road Marking Materials Market Share: By Application Type

Based on the application type, the road marking materials market is segmented as roads & highway marking, parking lot marking, factory marking, airport marking, antiskid marking, and others. The roads & highway marking segment dominates the market, as road marking materials are widely used for a large number of applications in roads & highways for providing necessary information and guidance to road users in the form of lines, patterns, words, or objects for controlling, warning, guiding, and informing pedestrians.

Road Marking Materials Market Share: By Region

In terms of regions, Asia-Pacific is expected to be the dominant as well as the fastest-growing market for road marking materials in the coming five years. The highest growth of the region is attributed to rising number of roadbuilding activities in the region’s emerging economies such as India and China. Increasing government spending in these emerging economies to strengthen their trade routes as well as to recreate their old routes and several other projects is boosting the demand for the road marking materials market in the Asia-Pacific region. North America and Europe are also likely to offer sizeable growth opportunities during the forecast period.

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Market Scope & Segmentation

Road marking materials can now be defined as the modern materials which are used in place of conventional oil paints used for markings such as dividers, zebra crossing, and bumps on the road; owing to their superior properties such as reflectivity, brightness, and long life.

Road markings can be classified as longitudinal markings, transverse markings, object markings, word messages, marking for parking, marking at hazardous locations for controlling, warning, guiding and informing the road users.

This report studies the market covering a period of 12 years of trend and forecast. The report provides detailed insights into the market dynamics to enable informed business decision making and growth strategy formulation based on the opportunities present in the market.

The road marking materials market is segmented into the following categories. 

Road Marking Materials Market Size, Share, & Forecast, by Product Type:

• Thermoplastics (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Paints (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Two-Component Resins (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Tapes (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)

Road Marking Materials Market Size, Share, & Forecast, by Application Type:

• Roads & Highway Marking (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Parking Lot Marking (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Factory Marking (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Airport Marking (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Antiskid Marking (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
• Others (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)

Road Marking Materials Market Size, Share, & Forecast, by Region:

• North America (Country Analysis: the USA, Canada, and Mexico) 
• Europe (Country Analysis: Germany, France, the UK, Russia, and Rest of Europe)
• Asia-Pacific (Country Analysis: China, Japan, India, and Rest of Asia-Pacific)
• Rest of the World (Sub-Region Analysis: Latin America, the Middle East, and Others)

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Key Players

Some of the major road marking material manufacturers are

• The Sherwin-Williams Company
• Geveko Markings
• Aximum S.A.
• Swarco Holding AG
• Ozark Materials, LLC
• Ennis-Flint Inc.
• SealMaster^®
• The 3M Company
• Rembrandtin Lack GmbH Nfg. KG
• Crown Technology, LLC.

Report Features

This report provides market intelligence in the most comprehensive way. The report structure has been kept such that it offers maximum business value. It provides critical insights into the market dynamics and will enable strategic decision making for the existing market players as well as those willing to enter the market. The following are the key features of the report:

• Market structure: Overview, industry life cycle analysis, supply chain analysis
• Market environment analysis: Growth drivers and constraints, Porter’s five forces analysis, SWOT analysis
• Market trend and forecast analysis
• Market segment trend and forecast
• Competitive landscape and dynamics: Market share, product portfolio, product launches, etc.
• Attractive market segments and associated growth opportunities
• Emerging trends
• Strategic growth opportunities for the existing and new players
• Key success factors

Research Methodology

This report offers high-quality insights and is the outcome of detailed research methodology comprising extensive secondary research, rigorous primary interviews with industry stakeholders and validation and triangulation with Stratview Research’s internal database and statistical tools. More than 1,000 authenticated secondary sources, such as company annual reports, fact book, press release, journals, investor presentation, white papers, patents, and articles have been leveraged to gather the data. We conducted more than 10 detailed primary interviews with the market players across the value chain in all four regions and with industry experts to obtain both the qualitative and quantitative insights.

Report Customization Options

With this detailed report, Stratview Research offers one of the following free customization options to our respectable clients:

Company Profiling

• Detailed profiling of additional market players (up to 3 players)
• SWOT analysis of key players (up to 3 players)

Market Segmentation

• Current market segmentation of any one of the product types by application type.  

Competitive Benchmarking

• Benchmarking of key players on the following parameters: Product portfolio, geographical reach, regional presence, and strategic alliances

Custom Research: Stratview Research offers custom research services across sectors. In case of any custom research requirement related to market assessment, competitive benchmarking, sourcing and procurement, target screening, and others, please send your inquiry at sales@stratviewresearch.com.