Market Insights
The interactive kiosk market was estimated at USD 29.37 billion in 2022 and is likely to grow at a CAGR of 6.3% during 2022-2028 to reach USD 42.39 billion in 2028.
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Market Dynamics
Introduction
An interactive kiosk is a self-service terminal or stand-alone computer system designed to provide information, services, or transactions to users in a public setting. These kiosks typically feature a touchscreen interface that allows users to interact with the system, though they may also incorporate other input methods such as keyboards, mice, or voice commands.
Market Drivers
Increasing Demand for Self-Service Kiosks Across Retail, Entertainment, and the BFSI Industry:
The interactive kiosk market is growing due to the increasing demand for managed self-service kiosks in industries like retail, entertainment, and BFSI. Major players like Samsung Electronics, Nexcom, and NCR Corporation are investing in advanced kiosks based on the Al platform. Comhear, Inc. partnered with ViaTouch Media in 2018 to develop Vicki, an automated vending kiosk with artificial intelligence and robotics analytics capabilities. Diebold Nixdorf and Mastercard collaborated in 2018 to provide AllConnect Services, an interactive self-service kiosk for banking and retail customers.
Key Players
The following are the key players in the interactive kiosk market:
- Diebold Nixdorf
- Embross
- Frank Mayer and Associates, Inc.
- Kiosk Information Systems
- Lilitab, LLC
- Meridian Kiosks
- NCR Corporation
- Olea Kiosks Inc.
- Redyref Interactive Kiosks
- Source Technologies, and others.
Note: The above list does not necessarily include all the top players in the market.
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Segment Analysis
Segmentations
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List of Sub-Segments
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Segments with High Growth Opportunity
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Kiosk Type Analysis
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Bank Kiosk, Self-Service Kiosk, and Vending Kiosk
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Vending kiosk is expected to remain the dominant segment during the forecast period.
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Location Type Analysis
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Indoor, Outdoor
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The indoor segment is expected to dominate the interactive kiosk market during the forecast period.
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Vertical Type Analysis
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Retail, Healthcare, Hospitality, Government, Banking & Financial Services, Transportation, Entertainment, and Others
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The retail segment is expected to dominate the interactive kiosk market.
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Regional Analysis
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North America, Europe, Asia-Pacific, and Rest of the World
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North America is estimated to remain the largest market during the forecast period.
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By Kiosk Type
"Vending kiosk is expected to remain the dominant segment during the forecast period".
Based on the kiosk type, the market is segmented as bank kiosk, self-service kiosk, and vending kiosk. Vending kiosk is expected to remain the dominant segment during the forecast period. These kiosks are mainly installed in retail stores, airports, hotels and restaurants, railway stations, and shopping malls among others. Expanding virtual space in retail outlets to establish secure payment gateways and to enhance operational efficiency are expected to propel the vending kiosk market.
By Location Type
"The indoor segment is expected to dominate the interactive kiosk market during the forecast period".
Based on the location type, the market is segmented as indoor and outdoor. The indoor segment is expected to dominate the interactive kiosk market during the forecast period due to its use in malls, healthcare centers, banks, airports, government &corporate offices, and casinos. The increasing trend of self-service in retail, entertainment, banking, hospitality, and transportation sectors are the prime reasons for the larger share of indoor kiosks in the market.
By Vertical Type
"The retail segment is expected to dominate the interactive kiosk market".
Based on the vertical type, the market is segmented as retail, healthcare, hospitality, government, banking & financial services, transportation, entertainment, and others. The retail segment is expected to dominate the interactive kiosk market during the forecast period. Interactive kiosk in the retail segment enables in-store product information and promotional displays for the shoppers to attract them to the store.
Regional Analysis
"North America is estimated to remain the largest market during the forecast period"
In terms of regions, North America is estimated to remain the largest market during the forecast period due to the government initiatives to build a secure network, protect data, and highly regulated compliance management system. With the expansion of IoT devices, sensor connectivity, and other cyber-oriented systems, reliable access to sensor data and creating a safer work environment are the needs of the hour, which are driving the growth of the region’s market.
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Research Methodology
- This strategic assessment report, from Stratview Research, provides a comprehensive analysis that reflects today’s interactive kiosk market realities and future market possibilities for the forecast period.
- The report segments and analyzes the market in the most detailed manner to provide a panoramic view of the market.
- The vital data/information provided in the report can play a crucial role for market participants as well as investors in the identification of the low-hanging fruits available in the market as well as to formulate growth strategies to expedite their growth process.
- This report offers high-quality insights and is the outcome of a detailed research methodology comprising extensive secondary research, rigorous primary interviews with industry stakeholders, and validation and triangulation with Stratview Research’s internal database and statistical tools.
- More than 1,000 authenticated secondary sources, such as company annual reports, fact books, press releases, journals, investor presentations, white papers, patents, and articles, have been leveraged to gather the data.
- We conducted more than 15 detailed primary interviews with market players across the value chain in all four regions and industry experts to obtain both qualitative and quantitative insights.
Report Features
This report provides market intelligence in the most comprehensive way. The report structure has been kept such that it offers maximum business value. It provides critical insights into market dynamics and will enable strategic decision-making for existing market players as well as those willing to enter the market. The following are the key features of the report:
- Market structure: Overview, industry life cycle analysis, supply chain analysis.
- Market environment analysis: Growth drivers and constraints, Porter’s five forces analysis, SWOT analysis.
- Market trend and forecast analysis.
- Market segment trend and forecast.
- Competitive landscape and dynamics: Market share, Service portfolio, New Product Launches, etc.
- COVID-19 impact and its recovery curve
- Attractive market segments and associated growth opportunities.
- Emerging trends.
- Strategic growth opportunities for the existing and new players.
- Key success factors.
Market Segmentation
This report studies the market covering 12 years of trend and forecast. The report provides detailed insights into the market dynamics to enable informed business decision-making and growth strategy formulation based on the opportunities present in the market.
The interactive kiosk market is segmented into the following categories.
By Offering Type
- Hardware
- Software & Services
By Kiosk Type
- Bank Kiosk
- Self-Service Kiosk
- Vending Kiosk
By Location Type
By Panel Size Type
By Vertical Type
- Retail
- Healthcare
- Banking & Financial Services
- Government
- Transportation
- Hospitality
- Entertainment
- Others
By Region
- North America (Country Analysis: the USA, Canada, and Mexico)
- Europe (Country Analysis: Germany, France, the UK, Russia, and Rest of Europe)
- Asia-Pacific (Country Analysis: China, Japan, India, South Korea, and Rest of Asia-Pacific)
- Rest of the World (Sub-Region Analysis: Latin America, the Middle East, and Others)
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Customization Option
With this detailed report, Stratview Research offers one of the following free customization options to our respectable clients:
Company Profiling
- Detailed profiling of additional market players (up to 3 players)
- SWOT analysis of key players (up to 3 players)
Market Segmentation
- Current market segmentation of any one of the location types by vertical type.
Competitive Benchmarking
- Benchmarking of key players on the following parameters: Product portfolio, geographical reach, regional presence, and strategic alliances
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