Global Additives Market for Deodorants & Antiperspirants Application Market Insights
Global Additives Market for Deodorants & Antiperspirants Application Market is likely to witness an impressive CAGR of 5.0% during the forecast period. The major factors such as the increase in controlling sweat demand, bad body odor and diseases related to sweat, improved social lifestyles accompanied by increasing incomes of consumer, enhanced focus on personal hygiene and the requirement to feel fresh among the younger generation are expected to boost the demand for deodorants and antiperspirants in the market during the forecast period. Moreover, the capability of deodorant and antiperspirants to get rid of foul body odors and perspiration is estimated to create new lucrative growth opportunities for the manufacturers of additives in the market.
Global Additives Market for Deodorants & Antiperspirants Application Market – Snapshot
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Growth
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5.0% for the next five years
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Major Product Type
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Deo actives
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Region with the highest demand
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Asia-Pacific
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Key Players
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BASF SE, Firmeinch, Givaudan, International Flavors & Fragrances Inc., Nouryon, Shiseido, Symrise AG, The Dow Chemical Company, Unilever, and Wacker Chemie AG.
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Market Share Analysis

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Global Additives Market for Deodorants & Antiperspirants Application Market Share: Product Type
Based on the product type, the market is segmented as deo actives and antiperspirants. Deo actives are estimated to witness a stronger growth rate in the market and are being used in deodorants for applying on body to cover or remove the foul odor of body. Factors such as the global demand for deodorants among consumers being increasingly reinforced because of the change in lifestyles and growing focus on personal hygiene, increase in tendency of people for pleasant body odor through the whole day, need for attaining protection against perspiration resultant of unpleasant odor of body, are expected to fuel the demand for deodorants in the market during the forecast period.
On the other hand, antiperspirants applications contain aluminum focusing to improve and make skin-friendly products. The combination of phosphate compounds and aluminum chlorohydrate is used to reduce the amount of aluminum compounds used, enhance the effect of antiperspirants, and give rise to the compatibility of skin, which in turn, is eventually boosting the demand for aluminum-based antiperspirants during the forecast period.
Global Additives Market for Deodorants & Antiperspirants Application Market Share: By Region
In terms of regions, Asia-Pacific is estimated to register high growth rate with the increase in demand for deodorants in the market during the forecast period. The regional growth is attributed to the trends of changing lifestyles and a better emphasis on hygiene along with increase in the availability of product, and the hot and humid seasonal climatic condition. Furthermore, the increased usage of non-aerosol deodorants and demographic factors, convenient pack size and changing use of deodorants among the customers, and the growing expenses on advertisements and promotions by the major players of the market are also expected to fuel the demand for the product in the regional market during the forecast period. North America and Europe are also expected to offer substantial growth opportunities during the forecast period.

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Some of the key players in the global additives market for deodorants & antiperspirants application market are-
- BASF SE
- Firmeinch
- Givaudan
- International Flavors & Fragrances Inc.
- Nouryon
- Shiseido
- Symrise AG
- The Dow Chemical Company
- Unilever
- Wacker Chemie AG.
Market Scope & Segmentation
Additives market for deodorants and antiperspirants is basically categorized into two types of products i.e. deo actives and antiperspirant products. The commercial antiperspirants consist of aluminum chlorohydrate and aluminum sesquichlorohydrate as the active ingredients and on the other hand, deo actives are based on alcohol, consisting of antimicrobial agents including Farnesol, Sodium Bicarbonate, Ethylhexylglycerin, Triclosan, and Triethyl Citrate for minimizing the growth of bacteria.
This report studies the market covering a period of 12 years of trend and forecast. The report provides detailed insights into the market dynamics to enable informed business decision making and growth strategy formulation based on the opportunities present in the market.
Global Additives Market for Deodorants & Antiperspirants Application Market Research Report - Features
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Market Segmentation
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2
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Regions Covered
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4
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Countries/Sub-Regions Covered
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17
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No. of Figures & Tables
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>150
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Company Profiles
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10
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The global additives market for deodorants & antiperspirants application market is segmented into the following categories.
Global Additives Market for Deodorants & Antiperspirants Application Market Size, Share, & Forecast, by Product Type:
- Deo actives
- (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
- (Product Type Analysis: Triclosan, Ethylhexylglycerin, Farnesol, Triethyl Citrate, Sodium Bicarbonate, and Others)
- Antiperspirants
- (Regional Analysis: North America, Europe, Asia-Pacific, and RoW)
- (Product Type Analysis: Aluminium Chlorohydrate, Aluminium Sesquichlorohydrate, and Others)
Global Additives Market for Deodorants & Antiperspirants Application Market Size, Share, & Forecast, by Region:
- North America (Country Analysis: the USA, Canada, and Mexico)
- Europe (Country Analysis: Germany, France, the UK, Russia, Spain, and Rest of Europe)
- Asia-Pacific (Country Analysis: China, Japan, India, South Korea, and Rest of Asia-Pacific)
- Rest of the World (Sub-Region Analysis: Latin America, the Middle East, and Others)

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Research Methodology
This report offers high-quality insights and is the outcome of detailed research methodology comprising extensive secondary research, rigorous primary interviews with industry stakeholders and validation and triangulation with Stratview Research’s internal database and statistical tools. More than 1,000 authenticated secondary sources, such as company annual reports, fact book, press release, journals, investor presentation, white papers, patents, and articles have been leveraged to gather the data. We conducted more than 10 detailed primary interviews with the market players across the value chain in all four regions and with industry experts to obtain both the qualitative and quantitative insights.
Report Features
This report provides market intelligence in the most comprehensive way. The report structure has been kept such that it offers maximum business value. It provides critical insights into the market dynamics and will enable strategic decision making for the existing market players as well as those willing to enter the market. The following are the key features of the report:
- Market structure: Overview, industry life cycle analysis, supply chain analysis
- Market environment analysis: Growth drivers and constraints, Porter’s five forces analysis, SWOT analysis
- Market trend and forecast analysis
- Market segment trend and forecast
- Competitive landscape and dynamics: Market share, product portfolio, product launches, etc.
- Attractive market segments and associated growth opportunities
- Emerging trends
- Strategic growth opportunities for the existing and new players
- Key success factors
Report Customization Options
With this detailed report, Stratview Research offers one of the following free customization options to our respectable clients:
Company Profiling
- Detailed profiling of additional market players (up to 3 players)
- SWOT analysis of key players (up to 3 players)
Market Segmentation
- Current market segmentation of any one of the product types by region type.
Competitive Benchmarking
- Benchmarking of key players on the following parameters: Product portfolio, geographical reach, regional presence, and strategic alliances
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