Automotive Human Machine Interface Market Analysis | 2023-2028

Market Insights

The automotive human machine interface market was estimated at USD 13.32 billion in 2022 and is likely to grow at a CAGR of 12% during 2023-2028 to reach USD 26.65 billion in 2028.

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Market Dynamics

Introduction

Automotive Human Machine Interface better known as HMI is mainly an interface with varied systems that help have interactions between the driver and the vehicle. The interaction starts as soon as the driver opens the door to enter the car and ends up only when the driver gets out of the car.

Automotive Human Machine Interface can be of visual interface, acoustic interface, and many other forms. Voice control systems, instrument clusters, head-up displays, multi-function switches, central displays, steering-mounted controls, and rear seat entertainment displays are some of the items working under the system.

Market Driver

Developments in Artificial Intelligence and Machine Learning

Artificial Intelligence and Machine Learning are driving the demand for Human-Machine Interfaces (HMIs) in the automotive industry. These technologies offer benefits such as improved driver safety, personalized driving experiences, and reduced failure risks. One significant application of AI is the integration of Natural Language Processing (NLP) technology, which enhances voice recognition accuracy and interpretation, resulting in more intuitive interactions. ML algorithms are also being used in gesture control systems to improve driver safety and convenience. These advancements are revolutionizing the automotive HMI landscape by analyzing driver behavior, predicting preferences, and customizing HMI accordingly.

Opportunity

Increasing Innovations in Autonomous Mobility Solution

The rise of autonomous vehicles is shifting the role of drivers from active control to passive monitoring, necessitating the development of advanced HMIs that effectively communicate information to drivers while keeping them engaged. HMI must evolve to support new scenarios like driver-vehicle handover and emergency responses. Waymo, a subsidiary of Alphabet Inc., provides real-time route information and allows passengers to request changes through voice commands, ensuring passengers feel safe and at ease in autonomous vehicles. Cruise uses sensors and cameras to present real-time surroundings to drivers, enabling informed decision-making. This presents an opportunity for automotive HMI providers to create innovative interfaces, leading to revenue growth and addressing market challenges.

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Key Players

The following are the key players in the automotive human machine interface market:

• Continental AG
• Luxoft Holding, Inc.
• Delphi Automotive PLC
• Synaptics Incorporated
• Visteon Corporation
• Valeo S.A.
• Harman International Industries, Inc.
• Clarion Co. Ltd.
• Magneti Marelli S.p.A.
• Alpine Electronics Inc.
• Altran Technologies SA
• Voicebox Technologies.

Note: The above list does not necessarily include all the top players in the market.

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Segment Analysis

By Product Type

"HUD is expected to witness the fastest growth during the forecast period"

Based on the product type, the market is segmented as voice control systems, central displays, instrument clusters, steering mounted controls, head-up displays (HUD), rear seat entertainment (RSE) displays, and multi-function switches. HUD is expected to witness the fastest growth owing to factors, such as the increasing focus of OEMs and HMI manufacturers toward the installation of HUD in mid-range vehicles. At present, HUD is at a nascent stage and is incorporated only in luxury vehicles.

By Technology Type

"Visual interface technology is estimated to be the largest market in the market during the forecast period"

Based on the technology type, the market is segmented as visual interface, acoustic interface, and others. The visual interface technology is estimated to be the largest market in the automotive human machine interface market during the forecast period. Innovation in consumer electronic systems, integration of major interfaces in display systems, and consumer inclination are among the major factors that have led to the dominance of visual interface technology.

By Access Type

"Multi-Modal HMI system is projected to be the fastest-growing segment during the forecast period"

Based on the access type, the automotive HMI market is segmented into Standard HMI and Multi-Modal HMI systems. The Multi-Modal HMI system is projected to be the fastest-growing segment during the forecast period. This unparalleled growth is owing to the enrichment of safety features and the mounting demand for connected vehicles.

By Vehicle Class Type

"Mid-priced passenger cars segment is expected to dominate the market during the forecast period"

Based on the vehicle class type, the market is segmented as economic passenger cars, mid-priced passenger cars, and luxury passenger cars.The mid-priced passenger cars segment is expected to dominate the market during the forecast period. Emerging trend towards enhancement of user experience inside the vehicle through advanced HMI functions such as touch based infotainment units, haptic controls, and Rear Seat Entertainment (RSE) displays, along with reducing driver distraction are the major factors that have led to the dominance of mid-priced passenger cars in the global automotive HMI market.

Regional Analysis

"Asia-Pacific is expected to remain the largest market for the automotive HMI in the coming five years"

In terms of region, Asia-Pacific is expected to remain the largest market for the automotive HMI in the coming five years. Significant economic development in the region has led to increasing disposable income of consumers in emerging economies, such as China and India. This factor has led to the strong production and sales of passenger cars in the region.

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Research Methodology

• This strategic assessment report, from Stratview Research, provides a comprehensive analysis that reflects today’s functional automotive human machine interface market realities and future market possibilities for the forecast period.
• The report segments and analyzes the market in the most detailed manner to provide a panoramic view of the market.
• The vital data/information provided in the report can play a crucial role for market participants as well as investors in the identification of the low-hanging fruits available in the market as well as to formulate growth strategies to expedite their growth process.
• This report offers high-quality insights and is the outcome of a detailed research methodology comprising extensive secondary research, rigorous primary interviews with industry stakeholders, and validation and triangulation with Stratview Research’s internal database and statistical tools.
• More than 1,000 authenticated secondary sources, such as company annual reports, fact books, press releases, journals, investor presentations, white papers, patents, and articles, have been leveraged to gather the data.
• We conducted more than 15 detailed primary interviews with market players across the value chain in all four regions and industry experts to obtain both qualitative and quantitative insights.

Report Features

This report provides market intelligence in the most comprehensive way. The report structure has been kept such that it offers maximum business value. It provides critical insights into market dynamics and will enable strategic decision-making for existing market players as well as those willing to enter the market. The following are the key features of the report:

• Market structure: Overview, industry life cycle analysis, supply chain analysis.
• Market environment analysis: Growth drivers and constraints, Porter’s five forces analysis, SWOT analysis.
• Market trend and forecast analysis.
• Market segment trend and forecast.
• Competitive landscape and dynamics: Market share, Service portfolio, New Product Launches, etc.
• COVID-19 impact and its recovery curve
• Attractive market segments and associated growth opportunities.
• Emerging trends.
• Strategic growth opportunities for the existing and new players.
• Key success factors.

Market Segmentation

This report studies the market covering 12 years of trend and forecast. The report provides detailed insights into the market dynamics to enable informed business decision-making and growth strategy formulation based on the opportunities present in the market.

The automotive human machine interface market is segmented into the following categories:

By Product Type

• Voice Control Systems
• Central Displays 
• Instrument Clusters 
• Steering Mounted Controls 
• Head-Up Displays (HUD) 
• Rear Seat Entertainment (RSE) Displays 
• Multi-Function Switches 

By Technology Type

• Visual Interface 
• Acoustic Interface 
• Others 

By Access Type

• Standard HMI System 
• Multi-Modal HMI System 

By Vehicle Class Type

• Economic Passenger Cars 
• Mid-Priced Passenger Cars 
• Luxury Passenger Cars 

By Region

• North America (Country Analysis: the USA, Canada, and Mexico) 
• Europe (Country Analysis: Germany, France, the UK, Russia, and Rest of Europe)
• Asia-Pacific (Country Analysis: China, Japan, India, and Rest of Asia-Pacific)
• Rest of the World (Sub-Region Analysis: Latin America, the Middle East, and Others)

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Customization Option

With this detailed report, Stratview Research offers one of the following free customization options to our respectable clients:

Company Profiling

• Detailed profiling of additional market players (up to 3 players)
• SWOT analysis of key players (up to 3 players)

Market Segmentation

• Current market segmentation of any one of the vehicle class types by technology type. 

Competitive Benchmarking

• Benchmarking of key players on the following parameters: Product portfolio, geographical reach, regional presence, and strategic alliances

Custom Research: Stratview Research offers custom research services across sectors. In case of any custom research requirement related to market assessment, competitive benchmarking, sourcing and procurement, target screening, and others, please send your inquiry at sales@stratviewresearch.com.