Artificial Intelligence in Education Market is segmented by Technology Type (Deep Learning and Machine Learning, Natural Language Processing), Application Type (Virtual Facilitators and Learning Environments, Intelligent Tutoring Systems, Content Delivery Systems, Fraud, and Risk Management, Student-initiated Learning), Component Type [(Solutions, Services), Deployment Mode (Cloud, On-premises)], End User Type (Educational Institutes, Educational Publishers), and Region (North America, Europe, Asia-Pacific, and Rest of the World) – Russia-Ukraine War Impact Analysis and Forecast to 2029.
Artificial Intelligence in Education Market is segmented by Technology Type (Deep Learning and Machine Learning, Natural Language Processing), Application Type (Virtual Facilitators and Learning Environments, Intelligent Tutoring Systems, Content Delivery Systems, Fraud, and Risk Management, Student-initiated Learning), Component Type...
The Artificial Intelligence in Education Market was estimated at US$ 2.54 billion in 2022 and is expected to grow at an impressive CAGR of 35.1% during 2023-2029 to reach US$ 20.88 billion by 2029.
Artificial Intelligence (AI) in education refers to the integration of advanced technologies to enhance and streamline the learning process. AI applications in education include intelligent tutoring systems, personalized learning platforms, and data analytics to optimize educational outcomes. Machine learning algorithms analyze student’s performance data, adapting teaching methods to individual needs. Virtual assistants and chatbots provide instant support, while AI-driven assessment tools offer efficient feedback.
AI also aids in automating administrative tasks, allowing educators to focus on personalized instruction. The goal is to create a more adaptive, interactive, and inclusive educational experience, fostering improved engagement and better academic achievement for learners at all levels.
Market Dynamics
Driver: AI technology to enhance and improve teacher’s and student’s knowledge and experience level
AI technology vendors are currently working on creating AI-powered electronic devices through the development of sophisticated learning programs that enhance the learning process. As the educational sector becomes increasingly competitive, institutions need to ensure that they offer the best possible learning experience to students. For example, Century Intelligent Learning has created a classroom that utilizes AI technology to enable teachers to design academic syllabi online, making them accessible to students at any time.
In addition, AI technology is utilized to identify knowledge gaps and suggest subject choices to students based on the results of aptitude tests. These tests are analyzed by AI technology to determine the strengths and weaknesses of individual students. The implementation of AI-enabled solutions and services in the education sector helps to improve the overall experience and knowledge level of both teachers and students. These solutions and services also provide teachers and parents with valuable insights into their learner’s performance.
Restraint: Slow digitalization rate
AI-enabled deployments in developing countries are heavily reliant on existing IT infrastructures, data, and IoT devices, due to insufficient funds for basic IT infrastructure requirements. To generate accurate results, AI technology developments, cloud infrastructures, big data, and organized data filing are essential for the successful implementation of AI platforms in the education sector.
The implementation of AI-enabled solutions in education requires both online and offline environments to produce effective outcomes. While developed countries are witnessing significant technical adaptability, emerging economies are expected to experience a slower growth rate in terms of digitalization, resulting in a slower growth rate for Artificial Intelligence in education market.
Opportunity: Increasing demand for AI technology to improve education systems
In the current era, classroom sizes are expanding rapidly, which can limit interactions between teachers and students. However, AI technology offers a solution by analyzing vast amounts of data to assess student performance. This technology is transforming traditional educational processes and enhancing relationships between educational institutions and corporations. By streamlining educational processes, AI technology is helping to modernize educational institutions.
Institutes and universities are utilizing AI platforms to develop AI tools that can help address student’s academic needs and challenges. By leveraging these tools, educational institutions can enhance student performance and productivity over time. As a result, the demand for intelligent business processes is expected to increase, creating opportunities for growth in the global Artificial Intelligence in education market.
Challenge: Lack of appropriateness of AI-driven assessment processes
Assessment processes in education typically involve a variety of question types, including true/false, fill-in-the-blanks, multiple-choice questions, short answers, and essays. While AI-enabled assessment software can effectively evaluate objective answers, it struggles to accurately assess descriptive answers that require logical thinking, situational judgment, and content accuracy.
However, ongoing improvements to AI solutions are expected to enhance their accuracy in this regard. Addressing this challenge requires recognition of the nature of the disorders, the level of AI technology necessary for selecting appropriate assessments, and training tools that facilitate desired outcomes.
Segments Analysis
By Technology Type
Natural language processing technology grows at a higher CAGR over the forecast period. During the forecast period, natural language processing (NLP) technology is expected to experience higher growth compared to machine learning and deep learning technologies.
This growth is driven by the increasing demand for virtual support in K-12 schools and universities, as well as the rising investments in advanced technology by educational institutes. Moreover, the use of NLP technology in the education industry is increasing as it can help read information stored in digital formats and understand human languages from various data sets.
By Application Type
The virtual facilitators and learning environments application is expected to have the largest market size by 2023. Digital education learning technology, also known as virtual facilitators and learning environments (VLEs), encompasses various functions such as knowledge delivery, academic mapping, student engagement, administration, and real-time communication and collaboration.
With the help of AI, virtual facilitators can act as instructor support, mentors, and multilingual translators for students. VLEs are particularly useful for independent educational programs and home-based education, as they can meet individual learning requirements.
Furthermore, virtual environments allow students to solve complex real-time social problems using multiple disciplines and principles related to social development. VLEs use simulation, games, and AI technology to engage students and enhance their learning experience, allowing them to gain and improve their knowledge level.
Regional Analysis
North America is expected to be dominant in the market accounting for over 35% of the revenue share. This is due to several factors, including the presence of leading companies that develop AI solutions and services, robust technology infrastructure facilities, and many end-users utilizing educational devices for AI in education.
For example, in October 2021, IBM Corporation announced a plan to provide more than 170 industry and academic partnerships to over 30 million people with new skills by 2030. This initiative is aimed at addressing the growing skills gap, democratizing opportunity, and equipping the next generation of workers with the skills they need to build a better future.
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Key Players
The major players operating in the global artificial intelligence in education market are:
This report offers high-quality insights and is the outcome of a detailed research methodology comprising extensive secondary research, rigorous primary interviews with industry stakeholders, and validation and triangulation with Stratview Research’s internal database and statistical tools. More than 1,000 authenticated secondary sources, such as company annual reports, fact books, press releases, journals, investor presentations, white papers, patents, and articles have been leveraged to gather the data. We conducted more than 10 detailed primary interviews with the market players across the value chain in all four regions and with industry experts to obtain both qualitative and quantitative insights.
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In-depth Analysis of the Artificial Intelligence in Education Market
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Market Segment Analysis and Forecast
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Recent Market News & Developments
In February 2023, Abu Dhabi-based Mohamed bin Zayed University launched a brand-new AI Center of Excellence, backed by IBM’s technology and consulting power.
In November 2022, AWS launched a new AI program for community colleges, minority-serving institutions, and HBCUs.
In May 2022, the Institute of Technical Education (ITE) and Microsoft launched an AI Lab in ITE College East, which serves as an innovation center to bring in AI concepts, skills, and applications across industries to ITE students.
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North America is expected to be dominant in artificial intelligence in education market due to the presence of leading companies that develop AI solutions and services.
The virtual facilitators and learning environments application is expected to have the largest market share in artificial intelligence in education market.