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    Eye Tracking Systems Market Report

    Eye Tracking Systems Market Report
    Report code - SR1601 Delivery - 2 Weeks
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    Eye Tracking Systems Market Size, Share, Trend, Forecast, & Industry Analysis: 2021-20 See more...

    Market Insights

    What is Eye Tracking System?

    An eye-tracking system is referred to as a technology that captures a person’s eye movement or measures eye activity. It is a sensor technology, which helps a device to know where the eyes are focused. This technology electronically locates the point of the user’s gaze, or it follows the movement of the point of gaze & record. Eye-tracking devices are primarily connected by a computer system that stores the data, generated by these devices. Generally, an infrared light source is used for eye tracking devices directed towards the eye.

    The Eye Tracking Systems Market is estimated to grow from USD 362.5 million in 2020 to USD 1,338.6 million by 2026 at a healthy CAGR of 24.9% during the forecast period.

    Eye Tracking Systems Market- Research Scope

    Base Year of Study

    2020

    Trend Period

    2015-2019

    Forecast Period

    2021-2026

    Market Size in 2020

    US$ 362.5 million

    Market Size in 2026

    US$ 1,338.6 million

    Market Growth (2021-2026)

    24.9% CAGR

     

    Eye Tracking Systems Market Size, 2020-2026 (USD Million)

    Eye-Tracking-Systems-Market-Forecast

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    Market Drivers

    The Eye Tracking Systems market is mainly driven by soaring demand for eye trackers in the healthcare vertical, specifically for the assistive communication application. Moreover, the growing penetration of eye-tracking technology in the consumer electronics sector, as well as surging demand for eye trackers for personalized advertisements & consumer research purposes, boost the market growth in the coming years. In addition to this, eye-tracking systems are gaining traction for market research activities. There is a growing product demand from retail, specifically from the FMCG industry, to utilize eye-tracking technology to increase sales revenue, thus augmenting the industry growth during the forecast period.

    Covid-19 Impact Analysis

    The outbreak of COVID-19 has adversely affected the eye tracking systems industry. The manufacturing process has been disturbed mainly due to ongoing restrictions and limited workforce. The shutdown of key consumer electronics, retail, automotive, and manufacturing sectors in early 2020 affected the product demand. In the first half of 2020, industry participants also experienced a severe supply chain disruption related to raw materials and components, thus affecting the market growth.

    Segments' Analysis

    Tracking Type Trends

    Based on tracking type, the eye-tracking systems market has been bifurcated into remote and mobile. The mobile segment accounted for the largest market share in 2020. Mobile eye-tracking offers a higher degree of freedom for the subject, which entails more eye movement & a natural head to be recorded. This approach is gaining popularity in market research applications, mainly in the retail and advertisement sectors, further boosting the segment growth.

    Regional Trends

    By region, the North American Eye Tracking Systems market accounted for the largest share in 2020 and is expected to grow at a significant CAGR during the review period. The eye-tracking systems market growth is mainly propelled by the high economic growth of the region. The growing usage of advanced technology in the healthcare sector as well as rising research activities to understand human behavior, further bolstering the regional market growth.

    The Asia-Pacific Eye Tracking Systems market is expected to grow at the highest CAGR of more than 8% during the review period. This growth is mainly attributed to the emerging market for self-driving and hybrid automobiles in Japan and China. Countries of China, India, and South Korea are likely to create a sustainable demand for the eye-tracking systems from entertainment, healthcare, and market research, which further proliferate the regional market expansion.

    Critical Questions Answered in the Report

    This market research report provides in-depth information on trends, dynamics, revenue opportunities, competitive landscape, and recent developments in the global eye tracking systems market. The historic years considered for the study are 2016-2019, base year is 2020, estimated year is 2021, and forecast period is 2022-2026. Following are the critical questions answered in the report.

    • What are the key trends in the eye tracking systems market?
    • How the market (and its various sub-segments) has grown in the last five years and what would be the growth rate in next five years?
    • What is the impact of COVID-19 on eye tracking systems market?
    • What are the key strategies adopted by the major vendors to lead in the eye tracking systems market?
    • What is the market share of the top vendors?

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    Key Players

    Key players operating in the Eye Tracking Systems Market are-

    • Tobii AB (Sweden)
    • SR Research (Canada)
    • Seeing Machines Ltd. (Australia )
    • PRS IN VIVO (Germany)
    • Smart Eye AB (Sweden)
    • Eyetracking, Inc. (US)
    • Sensomotoric Instruments GmbH (Apple Inc.) (Germany)
    • LC Technologies, Inc. (US)
    • Ergoneers GmbH (US)
    • EyeTech Digital Systems (US)

    Target Audience

    The target audience of Eye Tracking Systems Market includes-

    • Eye Tracking Systems Vendors
    • Eye Tracking Systems Manufacturers
    • Eye Tracking Systems Distributors
    • Organizations
    • Government Bodies.

    Custom Research: Stratview research offers custom research services across sectors. In case of any custom research requirement related to market assessment, competitive benchmarking, sourcing and procurement, target screening, and others, please send your inquiry at sales@stratviewresearch.com.

    Frequently Asked Questions (FAQs)

    The eye tracking systems market is expected to witness an impressive growth of 24.9% CAGR in the coming years.

    Tobii AB (Sweden), SR Research (Canada), Seeing Machines Ltd. (Australia), PRS IN VIVO (Germany), Smart Eye AB (Sweden), Eyetracking, Inc. (US), Sensomotoric Instruments GmbH (Apple Inc.) (Germany), LC Technologies, Inc. (US), Ergoneers GmbH (US), EyeTech Digital Systems (US) are among the key players in the eye tracking systems market.

    The eye tracking systems market size is expected to reach USD 1,338.6 million in the foreseeable future.

    The mobile segment accounted for the largest share in the eye tracking systems market in 2020.

    North America is expected to grow at a significant CAGR in the eye tracking systems market in the next five years.

    Eye Tracking Systems Vendors, Eye Tracking Systems Manufacturers, Eye Tracking Systems Distributors, Organizations, Government Bodies are the target audience in the eye tracking systems market.