Swim School Software Market Report

Market Insights

The Global Swim School Software Market is expected to grow from USD 180.4 million in 2020 to USD 358.8 million by 2026 at a CAGR of 12.1% during the forecast period.

Figure: Global Swim School Software Market Size, 2020-2026 (USD Million)

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What is a Swim School Software?

A swim school software is a course management software for swim schools that enables them to streamline their everyday tasks, such as online booking and enrolment, membership management, and training schedules. The software is useful for managing the entire course and semesters online based on the students’ swim level, age, and class type. The software also contains integrated payment solutions for quick and easy registration of students. It is also equipped with analytical tools that enable swim schools to visualize trends, sales performance, and other insights for driving important decisions. The swim school owners can also check attendance in real-time, send instant messages and emails, and make calls to their customers directly from the mobile app.

Key Players

Key players operating in the global swim school software market are-

• Jackrabbit (The U.S),
• Pike13 (The U.S),
• iClassPro (The U.S),
• ThinkSmart (Australia),
• Omnify (The U.S),
• Lemur Swim (UK),
• SportsEngine (The U.S),
• Amilia (Canada),
• Intrac (Australia),
• Swimmingly (The U.S),
• GreeneDesk (Australia),
• Smartsports (Australia), and
• Class Manager (UK).

Market Dynamics

The swim school software market is continuously growing due to the increasing number of fitness-conscious and health-focused people.

• The ease that it offers to swim schools to manage their students, staff, events, activities, and payments from a single platform inefficient and secured manner proves its necessity among its end users.
• However, the availability of alternate solutions and usage of in-house apps by swim schools for managing customers act as major restraining factors for the market.

Segment Analysis

End-User Trends

The year 2020 has witnessed the world operating virtually through teleconferences and meetings. Swim schools, health, fitness, and recreation firms are leveraging mobile technology and social media platforms to expand their online businesses. Several swim schools are leveraging the power of swim school software and in-house developed apps to offer courses and manage students.

Regional Trends

Among regions, North America is expected to be the largest contributor during the forecast period due to the wide presence of swim training facilities. Asia Pacific is expected to grow with the highest CAGR due to increasing spending of time and money on leisure and recreational activities in major countries of the region such as China, Singapore, Japan, Australia, and India.

COVID-19 Impact on Global swim school Software Market

Entertainment, Health and Fitness, Travel and Tourism, and Hospitality sectors are major hits in the times of the COVID-19 pandemic. Most governments have enforced lockdown in their countries to curb the spread of pandemics. This has led to the closure of public gathering places including swim schools, gyms, parks, clubs, recreation centres, and community centres for a long time. Many of them have come to the brink of permanent closure because of lack of footfall.

Critical Questions Answered in the Report

• What are the key trends in the global swim school software market?
• How the market (and its various sub-segments) has grown in the last five years and what would be the growth rate in next five years?
• What is the impact of COVID-19 on the global swim school software market?
• What are the key strategies adopted by the major vendors to lead in the global swim school software market?
• What is the market share of the top vendors?

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Target Audience

The following is a list of the customers that the Swim School Software market aims to convert the most:

• Swim School Software Vendors
• Fitness Service Providers
• Recreation Organizations
• Government

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